Name and contact of the controller according to Article 4 Paragraph 7 GDPR:

St. VornholtE-Mail: info@vornholt-pferde.deSecurity and protection of your personal data:

We consider it our primary task to maintain the confidentiality of the personal data you provide and to protect it from unauthorized access. We therefore apply the utmost care and the most modern security standards to ensure maximum protection of your personal data. As a private company, we are subject to the provisions of the European General Data Protection Regulation (GDPR) and the regulations of the Federal Data Protection Act (BDSG). We have taken technical and organizational measures to ensure that the data protection regulations are observed by both us and our external service providers.

Definitions:

The legislator requires that personal data be processed lawfully, fairly and in a manner that is transparent to the data subject

(“Lawfulness, fairness, transparency”).

To ensure this, we inform you about the individual legal definitions that are also used in this data protection declaration:

“Personal data” means any information relating to an identified or identifiable natural person

(hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.

Personal data:

“Processing” means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring,

Storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or any other form of provision, comparison or linking, restriction, erasure or destruction.

Processing:

“Restriction of processing” means the marking of stored personal data with the aim of limiting its future processing.

Restriction of processing:

“Profiling” means any form of automated processing of personal data consisting of the use of personal data to identify certain personal aspects relating to a natural person,

in particular to analyse or predict aspects concerning that natural person's performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

Profiling:

‘Pseudonymisation’ means the processing of personal data in such a manner that the personal data can no longer be attributed to a specific data subject without the use of additional information,

provided that this additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data cannot be attributed to an identified or identifiable natural person.

Pseudonymization:

“File system” means any structured collection of personal data accessible according to specific criteria, whether centralised, decentralised or dispersed according to functional or geographical criteria.

is conducted in an orderly manner.

File system:

"controller" means a natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data; where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for his nomination may be provided for by Union or Member State law.

Responsible:

“Processor” means a natural or legal person, public authority, agency or other body which processes personal data on behalf of the controller.

Processor:

"Recipient" means a natural or legal person, public authority, agency or other body to which personal data are disclosed, whether a third party or not. However, public authorities which may receive personal data in the framework of a particular inquiry in accordance with Union or Member State law shall not be considered as recipients; the processing of those data by those public authorities shall be in compliance with the applicable data protection rules and in accordance with the purposes of the processing.

Recipient:

“Third party” means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons under the direct responsibility of

the controller or processor are authorised to process the personal data.

Third:

“Consent” of the data subject is any freely given, specific, informed and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data concerning him or her.

Consent:

lawfulness of processing

The processing of personal data is only lawful if there is a legal basis for the processing. According to Article 6 paragraph 1 lit. a – f GDPR, the legal basis for the processing can be in particular:

1. The data subject has given his or her consent to the processing of personal data concerning him or her for one or more specific purposes;
2. processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract;
3. processing is necessary for compliance with a legal obligation to which the controller is subject;
4. processing is necessary to protect the vital interests of the data subject or of another natural person;
5. processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller;
6. processing is necessary to protect the legitimate interests of the controller or of a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data, in particular where the data subject is a child.

Information about the collection of personal data

(1) In the following we inform you about the collection of personal data when using our website. Personal data includes, for example, name, address, email addresses, user behavior.

(2) If you contact us by email or via a contact form, the data you provide (your email address, if applicable your name and your telephone number) will be stored by us in order to answer your questions. We will delete the data collected in this context once storage is no longer required, or processing will be restricted if there are statutory retention periods.

Collection of personal data when visiting our website

If you use the website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server. If you would like to view our website, we collect the following data, which is technically necessary for us to display our website to you and to ensure stability and security (the legal basis is Art. 6 Para. 1 Clause 1 Letter f of GDPR):

• IP Address
• Date and time of the request
• time zone difference to Greenwich Mean Time (GMT)
• Content of the request (specific page)
• access status/HTTP status code
• amount of data transferred
• website from which the request comes
• Browser
• operating system and its interface
• Language and version of the browser software.

use of cookies

(1) In addition to the data mentioned above, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard disk and associated with the browser you use; they allow certain information to be sent to the location that placed the cookies. Cookies cannot run programs or transmit viruses to your computer. They are designed to make the Internet more user-friendly and effective.

(2) This website uses the following types of cookies, the scope and functionality of which are explained below:

• Transient cookies (see a.)
• Persistent cookies (see b.).

1. Transient cookies are automatically deleted when you close the browser. These include session cookies in particular. These store a so-called session ID, which can be used to assign various requests from your browser to the shared session. This allows your computer to be recognized when you return to our website. Session cookies are deleted when you log out or close the browser.
2. Persistent cookies are automatically deleted after a specified period of time, which can vary depending on the cookie. You can delete the cookies at any time in the security settings of your browser.
3. You can configure your browser settings according to your wishes and, for example, refuse to accept third-party cookies or all cookies. So-called "third-party cookies" are cookies that have been set by a third party, and therefore not by the actual website you are currently on. We would like to point out that by deactivating cookies, you may not be able to use all the functions of this website.

Additional features and offers on our website

(1) In addition to the purely informational use of our website, we offer various services that you can use if you are interested. To do so, you must generally provide additional personal data that we use to provide the respective service and to which the aforementioned data processing principles apply.

(2) We sometimes use external service providers to process your data. These have been carefully selected and commissioned by us, are bound by our instructions and are regularly monitored.

(3) We may also pass on your personal data to third parties if we offer participation in promotions, competitions, contract conclusions or similar services together with partners. You will receive further information about this when you provide your personal data or in the description of the offer below.

(4) If our service providers or partners are based in a country outside the European Economic Area (EEA), we will inform you about the consequences of this circumstance in the description of the offer.

Children:

Our offer is generally aimed at adults. Persons under the age of 18 should not send us any personal data without the consent of their parents or guardians.

Rights of the data subject:

(1) Revocation of consentIf the processing of personal data is based on consent, you have the right to revoke your consent at any time. The revocation of your consent does not affect the legality of the processing carried out on the basis of the consent until the revocation.You can contact us at any time to exercise your right of revocation.

(2) Right to confirmationYou have the right to request confirmation from the controller as to whether we process personal data concerning you. You can request confirmation at any time using the contact details provided above.

(3) Right to informationIf personal data is processed, you can request information about this personal data and the following information at any time:

1. the purposes of processing;
2. the categories of personal data being processed;
3. the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular recipients in third countries or international organisations;
4. where possible, the envisaged period for which the personal data will be stored, or, if not possible, the criteria used to determine that period;
5. the existence of a right to rectification or erasure of personal data concerning you or to restriction of processing by the controller or a right to object to such processing;
6. the existence of a right to lodge a complaint with a supervisory authority;
7. where the personal data are not collected from the data subject, all available information as to their source;
8. the existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR and – at least in those cases – meaningful information about the logic involved, as well as the significance and envisaged consequences of such processing for the data subject.

If personal data is transferred to a third country or to an international organisation, you have the right to be informed of the appropriate safeguards in accordance with Article 46 GDPR in relation to the transfer. We will provide a copy of the personal data undergoing processing. For any further copies you request, we may charge a reasonable fee based on the administrative costs. If you make the request electronically, the information must be provided in a commonly used electronic format, unless you specify otherwise. The right to receive a copy pursuant to paragraph 3 must not adversely affect the rights and freedoms of others.

(4) Right to rectificationYou have the right to request that we immediately rectify any inaccurate personal data concerning you. Taking into account the purposes of the processing, you have the right to request that incomplete personal data be completed - also by means of a supplementary statement.

(5) Right to erasure (“right to be forgotten”)You have the right to request that the controller erase personal data concerning you immediately, and we are obliged to erase personal data immediately if one of the following reasons applies:

1. The personal data are no longer necessary for the purposes for which they were collected or otherwise processed.
2. The data subject withdraws consent on which the processing is based according to point (a) of Article 6(1) or point (a) of Article 9(2) of the GDPR, and where there is no other legal ground for the processing.
3. The data subject objects to the processing pursuant to Article 21 Paragraph 1 GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21 Paragraph 2 GDPR.
4. The personal data were processed unlawfully.
5. The erasure of personal data is necessary to fulfill a legal obligation under Union or Member State law to which the controller is subject.
6. The personal data were collected in relation to information society services offered in accordance with Article 8(1) of the GDPR.

Where the controller has made the personal data public and is obliged pursuant to paragraph 1 to erase them, the controller, taking into account available technology and the cost of implementation, shall take appropriate measures, including technical ones, to inform data controllers which process the personal data that a data subject has requested the erasure by such controllers of all links to these personal data or of copies or replications of these personal data.The right to erasure (“right to be forgotten”) does not apply to the extent that processing is necessary:

• to exercise the right to freedom of expression and information;
• to fulfill a legal obligation which requires processing by Union or Member State law to which the controller is subject, or to perform a task carried out in the public interest or in the exercise of official authority vested in the controller;
• for reasons of public interest in the area of public health pursuant to Article 9(2)(h) and (i) and Article 9(3) of the GDPR;
• for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes pursuant to Article 89(1) of the GDPR, insofar as the right referred to in paragraph 1 is likely to render impossible or seriously compromise the achievement of the objectives of that processing, or
• to assert, exercise or defend legal claims.

(6) Right to restriction of processingYou have the right to request that we restrict the processing of your personal data if one of the following conditions applies:

1. the accuracy of the personal data is contested by the data subject, for a period enabling the controller to verify the accuracy of the personal data,
2. the processing is unlawful and the data subject opposes the erasure of the personal data and requests the restriction of the use of the personal data instead;
3. the controller no longer needs the personal data for the purposes of the processing, but the data subject needs them to assert, exercise or defend legal claims, or
4. the data subject has objected to processing pursuant to Article 21(1) GDPR, as long as it has not yet been verified whether the legitimate reasons of the controller outweigh those of the data subject.

If processing has been restricted in accordance with the above-mentioned conditions, these personal data will - with the exception of storage - only be processed with the consent of the data subject or for the establishment, exercise or defence of legal claims or to protect the rights of another natural or legal person or for reasons of important public interest of the Union or of a Member State. In order to assert the right to restriction of processing, the data subject can contact us at any time using the contact details provided above.

(7) Right to data portabilityYou have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format and you have the right to transmit these data to another controller without hindrance from the controller to whom the personal data was provided, provided that:

1. the processing is based on consent pursuant to Article 6(1)(a) or Article 9(2)(a) or on a contract pursuant to Article 6(1)(b) of the GDPR and
2. the processing is carried out using automated procedures.

When exercising the right to data portability pursuant to paragraph 1, you have the right to have the personal data transmitted directly from one controller to another, where technically feasible. The exercise of the right to data portability shall not affect the right to erasure (“right to be forgotten”). This right shall not apply to processing necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.

(8) Right of objectionYou have the right to object at any time to the processing of personal data concerning you which is carried out on the basis of Article 6(1)(e) or (f) of the GDPR, for reasons related to your particular situation; this also applies to profiling based on these provisions. The controller shall no longer process the personal data unless he can demonstrate compelling legitimate grounds for the processing which outweigh the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims.If personal data is processed in order to conduct direct advertising, you have the right to object at any time to the processing of personal data concerning you for the purposes of such advertising; this also applies to profiling insofar as it is related to such direct advertising. If you object to processing for direct marketing purposes, the personal data will no longer be processed for these purposes.In connection with the use of information society services, you can exercise your right of objection by means of automated procedures that use technical specifications, notwithstanding Directive 2002/58/EC.You have the right to object to the processing of personal data concerning you for scientific or historical research purposes or for statistical purposes pursuant to Article 89(1), unless the processing is necessary to perform a task carried out in the public interest, for reasons related to your particular situation.You can exercise your right of objection at any time by contacting the respective controller.

(9) Automated decisions in individual cases, including profilingYou have the right not to be subjected to a decision based solely on automated processing – including profiling – that produces legal effects concerning you or significantly affects you in a similar way. This does not apply if the decision:

1. is necessary for the conclusion or performance of a contract between the data subject and the controller,
2. is permitted by Union or Member State law to which the controller is subject, and this law contains appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, or
3. with the express consent of the data subject.

The controller shall take appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, including at least the right to obtain human intervention on the part of the controller, to express his or her point of view and to contest the decision. The data subject may exercise this right at any time by contacting the respective controller.

(10) Right to lodge a complaint with a supervisory authorityYou also have the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement if you consider that the processing of personal data concerning you infringes this Regulation.

(11) Right to an effective judicial remedyWithout prejudice to any available administrative or non-judicial remedy, including the right to lodge a complaint with a supervisory authority pursuant to Article 77 of the GDPR, you shall have the right to an effective judicial remedy if it considers that

your rights under this Regulation have been infringed as a result of the processing of your personal data in non-compliance with this Regulation.

use of Google Analytics

(1) This website uses Google Analytics, a web analysis service provided by Google Inc. ("Google"). Google Analytics uses so-called "cookies", text files that are stored on your computer and that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transferred to a Google server in the USA and stored there. However, if IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states to the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity and to provide the website operator with other services relating to website activity and internet usage.

(2) The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.

(3) You can prevent the storage of cookies by setting your browser software accordingly; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. In addition, you can prevent Google from collecting the data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de.

(4) This website uses Google Analytics with the extension "_anonymizeIp()". This means that IP addresses are processed in a shortened form, which means that they cannot be linked to a person. If the data collected about you is personally identifiable, this is immediately excluded and the personal data is deleted immediately.

(5) We use Google Analytics to analyze the use of our website and to regularly improve it. Using the statistics obtained, we can improve our offering and make it more interesting for you as a user. For the exceptional cases in which personal data is transferred to the USA, Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework. The legal basis for the use of Google Analytics is Art. 6 Para. 1 Clause 1 Letter f of GDPR.

(6) Information from the third-party provider: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: 353 (1) 436 1001. Terms of use: http://www.google.com/analytics/terms/de.html, overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html, and the data protection declaration: http://www.google.de/intl/de/policies/privacy.

(7) This website also uses Google Analytics for a cross-device analysis of visitor flows, which is carried out via a user ID. You can deactivate the cross-device analysis of your usage in your customer account under "My data", "Personal data".

use of social media plugins

(1) We currently use the following social media plug-ins: [Facebook, Google , Twitter, Xing, T3N, LinkedIn, Flattr]. We use the so-called two-click solution. This means that when you visit our site, no personal data is initially passed on to the plug-in providers. You can recognize the plug-in provider by the marking on the box above its initial letter or logo. We give you the opportunity to communicate directly with the plug-in provider via the button. Only if you click on the marked field and thereby activate it, the plug-in provider receives the information that you have accessed the corresponding website of our online offering. In addition, the data collected when you visit our website is transmitted. In the case of Facebook and Xing, according to the respective providers in Germany, the IP address is anonymized immediately after collection. By activating the plug-in, personal data from you is transmitted to the respective plug-in provider and stored there (in the USA for US providers). Since the plug-in provider collects data primarily via cookies, we recommend that you delete all cookies via the security settings of your browser before clicking on the grayed-out box.

(2) We have no influence on the data collected and data processing procedures, nor are we aware of the full extent of the data collection, the purposes of the processing, or the storage periods. We also have no information on the deletion of the data collected by the plug-in provider.

(3) The plug-in provider stores the data collected about you as user profiles and uses them for the purposes of advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (also for users who are not logged in) to display needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, although you must contact the respective plug-in provider to exercise this right. We use the plug-ins to offer you the opportunity to interact with the social networks and other users so that we can improve our offering and make it more interesting for you as a user. The legal basis for the use of the plug-ins is Art. 6 Paragraph 1 Clause 1 Letter f of GDPR.

(4) The data is passed on regardless of whether you have an account with the plug-in provider and are logged in there. If you are logged in with the plug-in provider, the data we collect will be assigned directly to your existing account with the plug-in provider. If you click the activated button and, for example, link the page, the plug-in provider also saves this information in your user account and shares it publicly with your contacts. We recommend that you log out regularly after using a social network, but especially before activating the button, as this will prevent your data from being assigned to your profile with the plug-in provider.

(5) Further information on the purpose and scope of data collection and processing by the plug-in provider can be found in the privacy policies of these providers provided below. There you will also find further information on your rights in this regard and setting options for protecting your privacy.

(6) Addresses of the respective plug-in providers and URL with their data protection notices:

1. Facebook Inc., 1601 S California Ave, Palo Alto, California 94304, USA; http://www.facebook.com/policy.php; further information on data collection: http://www.facebook.com/help/186325668085084, http://www.facebook.com/about/privacy/your-info-on-other#applications and http://www.facebook.com/about/privacy/your-info#everyoneinfo. Facebook has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
2. Google Inc., 1600 Amphitheater Parkway, Mountainview, California 94043, USA; https://www.google.com/policies/privacy/partners/?hl=de. Google has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
3. Twitter, Inc., 1355 Market St, Suite 900, San Francisco, California 94103, USA; https://twitter.com/privacy. Twitter has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
4. Xing AG, Gänsemarkt 43, 20354 Hamburg, DE; http://www.xing.com/privacy.
5. T3N, yeebase media GmbH, Kriegerstr. 40, 30161 Hannover, Germany; https://t3n.de/store/page/datenschutz.
6. LinkedIn Corporation, 2029 Stierlin Court, Mountain View, California 94043, USA; http://www.linkedin.com/legal/privacy-policy. LinkedIn has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.
7. Flattr Network Ltd., located at 2nd Floor, White bear yard 114A, Clerkenwell Road, London, Middlesex, England, EC1R 5DF, United Kingdom; https://flattr. com/privacy.]

Integration of Google Maps:

(1) We use Google Maps on this website. This enables us to show you interactive maps directly on the website and enables you to conveniently use the map function.

(2) When you visit the website, Google receives the information that you have accessed the corresponding subpage of our website. In addition, the data collected when you visit our website is transmitted. This occurs regardless of whether Google provides a user account through which you are logged in or whether no user account exists. If you are logged in to Google, your data is assigned directly to your account. If you do not want your Google profile to be assigned, you must log out before activating the button. Google stores your data as user profiles and uses them for the purposes of advertising, market research and/or needs-based design of its website. Such an evaluation is carried out in particular (even for users who are not logged in) to provide needs-based advertising and to inform other users of the social network about your activities on our website. You have the right to object to the creation of these user profiles, and you must contact Google to exercise this right.

(3) Further information on the purpose and scope of data collection and processing by the plug-in provider can be found in the provider's privacy policy. There you will also find further information on your rights in this regard and setting options for protecting your privacy: http://www.google.de/intl/de/policies/privacy. Google also processes your personal data in the USA and has submitted to the EU-US Privacy Shield, https://www.privacyshield.gov/EU-US-Framework.

Processor:

We use external service providers (contract processors), e.g. for the shipping of goods, newsletters or payment processing. A separate contract for data processing has been concluded with the service provider in order to guarantee the protection of your personal data.